MAGAZINE LAYOUT SERVICES
MBE Magazine, a Full Stride Media, LLC branch, is the most celebrated source for guidance in valuing and advancing minority- and women-owned businesses and diversity programs. MBE Magazine provides powerful resources that assist organizations with their diversity initiatives, leading them to unparalleled success. MBE Magazine releases four quarterly print issues and is equipped with content dedicated to overcoming business challenges, staying up-to-date on trends, and discovering top research. As a result, MBE Magazine equips ambitious and empowered minority- and women-owned businesses to build stronger foundations and radiate unique success.
Client
MBE Magazine
Year
2021-Present
Category
Lifestyle
Publishing
Type of Work
Art Direction
Graphic Design
Magazine Layout
Print Design
Ad Design
THE MISSION
The MBE Magazine team was looking for an experienced and creative graphic designer to design their quarterly print magazine. They needed someone with a strong understanding of visual storytelling, typography, color theory, and photography/illustrations. The ideal candidate also needs to be organized, multitask, and thrive under pressure, with at least five years of professional experience in print magazine design. With the right skills, mindset, and ambition, this role was an excellent opportunity to take ownership of their publication and help create something unique that readers would love.
THE RESULT
I Am ART Agency was able to meet MBE Magazine's expectations and provide them with the services they were looking for. We developed a custom design strategy that focused on visual storytelling by utilizing elements such as color, typography, eye-catching photography, and illustrations to bring words to life for their readers. Our team worked closely with MBE's editorial team to procure the appropriate imagery for their print articles and format and design page layouts that adhered to designated deadlines. Additionally, our team was able to make changes based on the feedback of MBE's editorial team while keeping a positive attitude and having seamless communication throughout the process. This enabled us to produce an end product that exceeded MBE's expectations and contributed to their bottom line. All in all, I Am ART Agency provided MBE with a high-quality design that fully encapsulated the purpose of their magazine.
I Am ART Agency specializes in creating unique and visually impactful cover stories for MBE Magazine. We craft entire layouts tailored to each story, ensuring the visuals capture the spirit of the article while allowing readers to recognize the content instantly. Our process begins with understanding our client’s vision and desired outcome. Then we combine art direction, design, and typography elements to create an original and engaging cover story. We consider the type of content being featured, the tone of voice desired, and the audience that will be viewing this material. Our team offers a valuable approach and insight into creating cover stories with an ambitious outlook that effectively reflects MBE Magazine's mission of empowering minority- and women-owned businesses.
The I Am ART Agency team is dedicated to helping MBE Magazine clients create powerful advertisements to promote their messages and effectively reach their target audiences. We use a thorough, collaborative design process when creating ads for our MBE Magazine clients. The first step in this process is gathering data about the client’s goals, objectives, and target audiences.
Then, our team works closely with the client to create a unique concept and design for their ads. We provide creative direction and feedback on each ad element to ensure that it resonates with the client’s target market. Finally, we review the finished product with the MBE Magazine client to ensure their complete satisfaction before submitting it for publication. Our process is dedicated to creating ads that are tailored to each client’s unique needs, empowering them to achieve success through their creativity and ambition. With the help of I Am ART Agency, MBE Magazine clients can reach their full potential and shine in the marketplace.
